CLICK, DRAG, DONATE, REBUILD
Haiyan 21-21 was a temporary consortium by the 5 biggest charity organizations in Belgium, set-up to bring aid to the Philippines after the Typhoon Haiyan disaster. To make the act of donating a little more tangible, we created a new online charity system called click, drag, donate. By clicking and dragging, you would see a piece of the disaster area get rebuilt. The bigger the area you selected, the bigger your contribution to the cause.
The campaign has won two Mixx Awards—Innovation of The Year and one bronze—one bronze London International Award, and two bronze Creative Club Of Belgium awards.