I make stuff for brands and run long distances.

I’m a 37yo Belgian with over 15 years of advertising and branding experience. I’ve had the pleasure of working for big-time brands in both Europe and North-America in a multitude of creative roles. I have occupied the positions of art director, copywriter (in three languages), designer, creative director, director, photographer and/or videographer at different stages of my career and have been lucky enough to receive the occasional recognition for it (if awards and press are your thing, feel free to hit up my LinkedIn page).

In recent years, I have transitioned away from ad agency life to focus on long-term in-house brand building. I am currently building and leading the creative and content studio at Robey Sportswear in Rotterdam.

My biggest claim to fame outside of work is to have shared a few spontaneous miles with Gordy Ainsleigh while out on a long run. IYKYK.